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IContent vs. Export License Pricing

Posted By Colonel_Klink 4 Years Ago
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Colonel_Klink
Colonel_Klink
Posted 4 Years Ago
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Last Active: 5 Months Ago
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Here is a pre-announcement that all content sold in the Reallusion Marketplace and Content Store shall include “Export License” upon the release of iClone 8 and Character Creator 4 in 2022. This means that there will no longer be iContent only purchases. We urge all developers to add all their assets in the Marketplace with “Allow Export” and set the Export price accordingly. The suggested export price is no more than 1.5 times of the original iContent price (point). If your assets in the Marketplace do not have export pricing, then you do not want to include export license in your assets. We will then remove all assets that do not have export pricing, with the exception of those assets which can not be exported: .iTree, .iTerrain, .iSky, .iMtl, .iLflare, .iPkfx, .iEffect, .iAtm, .ccLightRoom.


I find this odd that a developer must limit their export pricing to be only 1.5 times the original iContent price, in that given the export models may be used externally by the purchaser for commercial gain i.e. in a game etc etc, where the content creator receives no royalties from the product, and/or the product is shared by the purchaser to others for payment or free, thus the content developer loses out from potential sales.

Pricing of export content that does not utilize any RL assets/materials/etc, should, in my opinion, be left up to the content developer. I cannot see why a content developer should be made to limit the export price of any assets that they have developed outside of any RL product to just 1.5 times the icontent price. I can see that some content developers may increase the icontent price so that their export price is more reasonable, or they may just stop selling on the market place and place their products in a market that is more conducive to a developer setting their own prices. Another alternative is that developers may just set one price that covers iContent and export.

Another thing, some of the special  effects I have created, "Crying Time", "Scars'N'Stitches", "Makeup Kit" and others are made specifically for iClone and probably cannot be used out side of iClone... should they have an export price on them as well?

Your thoughts on this....



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